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Industrial Relations & Labor Law
1. Define
Industrial Relations? Explain in your words the dominant aspects of Industrial
Relations?
2. Explain
in your words the cause of strikes and effects of strike on the society as
whole?
3. Explain
in detail “Methods of settling Industrial Disputes?”
4. Write
comment on “Factors influencing bargaining units and levels”
5. Explain
principles of Modern Labour Legislation?
6. Differentiate
between “Payment of Wages Legislation” and “Minimum Wage Legislation”
7. Comment
on Employment of Children in India
8. Explain
in brief “Importance Of Labour Administration”
9. Give
advantages and disadvantages of the Domination?
10. Comment
on “Social Security”
INDUSTRIAL
SECURITY & SAFETY MANAGEMENT
1. System modification-is it
required? Who will modify it ? When ?
2. If an Employee is called
upon to perform work that he or she considers hazardous and the employee is not
properly protected, what options does the employee have?
3. Write process of Safety and
Disaster preparedness ?
4. Write a note on structured
Exercises in Safety management in your own words ?
5. Write a note on Safeguarding
against common potential hazards ?
6. What is Ergonomics ? What
are facets of Ergonomics & affected Industries ?
7. How any one should control
environment safety & noise pollution from different industries ?
8. What are flammable &
explosive materials ? Explain
9. Write a Explanation on
Materials handling and storage of industry ?
Industrial
Security & Safety Management
1. System modification-is it
required? Who will modify it ? When ?
2. If an Employee is called
upon to perform work that he or she considers hazardous and the employee is not
properly protected, what options does the employee have?
3. Write process of Safety and
Disaster preparedness ?
4. Write a note on structured
Exercises in Safety management in your own words ?
5. Write a note on Safeguarding
against common potential hazards ?
6. What is Ergonomics ? What
are facets of Ergonomics & affected Industries ?
7. How any one should control
environment safety & noise pollution from different industries ?
8. What are flammable &
explosive materials ? Explain
9. Write a Explanation on
Materials handling and storage of industry ?
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Information
Technology Management
1. In what ways is the Wi-Fi technology changing the life of
Dartmouth students? Relate your answer to the concept of the digital society.
2. Some say that the wireless system will become part of the
background of everybody’s life—that the mobile devices are just an
afterthought. Explain.
3. Is the system contributing to improved learning, or just
adding entertainment that may reduce the time available for studying? Debate
your point of view with students who hold a different opinion.
4. What are the major benefits of the wireless system over the
previous wire line one? Do you think wire line systems will disappear from
campuses one day? (Do some research on the topic.)
1. IVR systems are still popular. What advantages do they have
over even older systems in which the reps mailed or faxed reports?
2. Summarize the advantages of the new system over the IVR one.
3. Draw the flow of information in the system.
4. The existing technology enables transmission of data any
time an employee can access the Internet with a wire line. Technically, the
system can be enhanced so that the data can be sent wirelessly from any
location as soon as they are entered. Would you recommend a wireless system to
Maybelline? Why or why not?
1. What were the drivers of SPRS?
2. How did the data warehouse solve Sears’s problems?
3. Why was it beneficial to integrate the customers’ data-base
with SPRS?
4. How could RFID change Sears’s operations?
1. Explain why the old, nonintegrated functional system created
problems for the company. Be specific.
2. The new system cost several millions dollars. Why, in your
opinion, was it necessary to install it?
3. Lawson Software Smart Notification Software (lawson.com) is
being considered by Dollar General. Find information about the software and
write an opinion for adopting or rejection.
4. Another new product of Lawson is Service Automation. Would
you recommend it to Dollar General? Why or why not?
1. Why do airlines need optimization systems for crew
scheduling?
2. What role can experts’ knowledge play in this case?
3. What are the similarities between the systems in Singapore
and Malaysia?
4. The airlines use ADSs for their pricing strategy (pricing
and yield optimization). Can they use an ADS for crew management? Why or why
not?
IT
FOR MANAGEMENT
1. Why did it take GM over four
years to design a new car?
2. Who collaborated with whom
to reduce the time-to-market?
3. How has IT helped to cut the
time-to-market?
1. Where and under what
circumstances is the “invest first, analyze later” approach appropriate? where
and when is it inappropriate? Give specific examples of technologies and other
circumstances.
2. How long do you think the
“invest first , analyze later” approach will be appropriate for intranet
projects? When (and why) will the emphasis shift to traditional project
justification approaches? (Or has the shift already occurred?)
3. What are the risks of going
into projects that have not received a through financial analysis? How can
organization reduce these risks?
4. Based on the numbers
provided for Cadence Design System’s intranet project, use a spread sheet to
calculate the net present value of the project. Assume a 5-year life for the
system.
1. Explain why the team based
structure at Home Depot is so successful.
2. The structure means that the
SPST reports to both marketing and technology. This is known as a matrix
structure. What are the potential advantages and problems?
3. How is collaboration facilitated
by IT in this case?
4. Why is the process flow
important in this case?
In what ways is the Wi-Fi
technology changing the Dartmouth students?
2. Some says that the wireless
system will become part of the background of everybody’s life – that the mobile
devices are just an afterthought. Explain.
3. Is the system contributing to improved
learning, or just adding entertainment that may reduce the time available for
studying? Debate your point of view with students who hold a different opinion.
4. What are the major benefits of the wireless
system over the previous wire line one? Do you think wire line systems will
disappear from campus one day? (Do some research on the topic.)
INTERNATIONAL
BUSINESS
1. Which of the theories of International trade can help Indian
services providers gain competitive edge over their competitors?
2. Pick up some Indian services providers. With the help of
Michael Porter’s diamond, analyze their strengths and weaknesses as active
players in BPO.
3. Compare this case with the case given at the beginning of
this chapter. What similarities and dissimilarities do you notice? Your
analysis should be based on the theories explained in this chapter.
1. What are some current issues
facing Peru? What is the climate for doing business in Peru today?
2. What type of political risks
does this fishing company need to evaluate? Identify and describe them.
3. What types of integrative and protective and defensive
techniques can the bank use?
4. Would the bank be better off negotiating the loan in New
York or in Lima? Why?
1. Why has the ‘late corner’s strategy’ of Toyota failed in
China, though it succeeded in India?
2. Why has Toyota failed to capture the Chinese market? Why is
it trailing behind its rivals
1. Identify cultural factors
that might be important in a training programme for food handlers at McDonald's
in Saudi Arabia. Rather than focusing on the differences, what similarities do
you expect exist among McDonald's customers and employees in both the United
States and abroad?
1. Do you think that the ghost of GATT is still haunting WTO?
If years, how? If no, prove.
INTERNATIONAL BUSINESS
1. Which of the theories of International trade can help Indian
services providers gain competitive edge over their competitors?
2. Pick up some Indian services providers.
With the help of Michael Porter’s diamond, analyze their strengths and
weaknesses as active players in BPO.
3. Compare this case with the case given
at the beginning of this chapter. What similarities and dissimilarities do you
notice? Your analysis should be based on the theories explained in this
chapter.
1. What are some current
issues facing Peru? What is the climate for doing business in Peru today?
2. What type of
political risks does this fishing company need to evaluate? Identify and
describe them.
3. What types of integrative and
protective and defensive techniques can the bank use?
4. Would the bank be better off
negotiating the loan in New York or in Lima? Why?
1. Why has the ‘late corner’s strategy’ of
Toyota failed in China, though it succeeded in India?
2. Why has Toyota failed to capture the
Chinese market? Why is it trailing behind its rivals?
INTERNATIONAL
BUSINESS
1. Why did Arvind Mills choose globalization as the major route
to achieve growth when the domestic market was huge?
2. How does lifting of ‘Country-wise quota regime’ help Arvind
Mills?
3. What lessons can other Indian businesses learn from the
experience of Arvind Mills?
1. Is the economic environment of Kenya favorable to
international business? Yes or no—substantiate.
2. In the continuum of economic systems (see Fig 1), where do
you place Kenya and why?
1. Why has the ‘late corner’s strategy’ of Toyota failed in
China, though it succeeded in India?
2. Why has Toyota failed to capture the Chinese market? Why is
it trailing behind its rivals?
1. What product strategy did WOI adopt? And why? Global standardization?
Local customization?
2. What pricing strategy did WOI follow? What, according to
you, could have been the appropriate strategy?
3. What lessons can other white goods manufacturers learn from
WOI?
4. can career-minded individuals truly make
a difference without jeopardizing their future?
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International
Financial Management
1.
What is all that you would like to tell the top
management so as to establish your credibility?
2.
What will you do next? How will you present your
analysis?
3.
Should your company make this investment? If
yes, then which will be the best route to (a) maximization of profits, (b)
minimizing risk, (c) finding the optional mix of profits and risk.
What
all information to you need to arrive at these answers? How will you structure
your analysis?
4.
How will you proceed to structure this
situation? What all information will be needed? What is your perception of the
risks involved in the proposed structure?
5.
How will you guide your CEO in this situation?
6.
What are the choices available with you to meet
these cashflow requirements? Analyze each possibility in detail and argue for
and against each of them.
7.
What will you do? How you will protect your
interest in this situation?
8.
1. A
young financial analyst in Canadian firm has been assigned the task of
evaluating a direct investment project in Mexico. She has worked out the
operating cash flows of the project for the next 7 years For finding the NPV of
the project she proposes the following four alternatives:
(a) Discount the nominal MEP (Mexican Peso)
cash flows using the Mexican nominal interest rate used for similar projects
and translate into CAD using the current MEP/CAD spot rate.
(b) Discount the real i.e. inflation adjusted
MEP cash flows using the Mexican real interest rate and translate at the
current spot rate.
(c) Forecast the MEP/CAD exchange rate for
the next 7 years using PPP; translate nominal MEP cashflows into nominal CAD
cash flows; discount using nominal CAD interest rate used for similar projects.
(d) Adjust the nominal CAD cash flows for Canadian
inflation and discount using real Canadian interest rate.
Her
boss says that if relative PPP and covered interest parity hold, the above
alternatives would yield identical answers. Is he right? If not, can you
correct him? Justify your answers with appropriate and sufficiently detailed
arguments.
2. Consider a firm with a healthy cash
flow but very low profits—because, for example, of high depreciation
allowances. Your boss argues that such a firm should probably borrow in a
strong (low-interest) currency, because the high-tax shield from weak-currency
loans is more likely to be lost than the low tax shield from strong-currency
loans. Is this analysis accurate?
LOGISTIC
MANAGEMENT
1)
Give a critical analysis of the privatization of
telecom sector in India.?
2)
Highlight the secrets of success of Alpha Telnet
Ltd. in terms of technological advancements and service provided?
3)
Comment on the upstream and downstream supply
chain portions operating in the company.
4)
How far are the plans to improve the supply
chain efficiency in the company feasible?
5)
"Internal supply chain at the company can
be characterized by the lack of it". Comment.
6)
What made SCL a leader in the logistics
industry?
7)
Discuss the strategies adopted by SCL for its
survival in the competitive scenario.
8)
Comment on the contributions of SCL to society.
9)
What steps the company should take to globalize
its network reach?
10) Discuss
the strategies adopted by SCL for expansion.
11) Analyze
the case in view of the logistics outsourcing practices of the ISL.
12) Discuss
the importance of logistics outsourcing with reference to supply chain
management.
13) Suggest
strategies for further strengthening the supply chain of ISL.
14) The
participants/students are expected to have a clear understanding of Supply
Chain and Logistics Management concepts.
15) The
issues involved in the case are Sales Forecasting, Strategic Sourcing,
Selection of Warehousing Service Provider, Transportation Mode and other
nuances in Logistics Management.
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MANAGEMENT INFORMATION SYSTEM
- Could the 2004
Athens Olympics have been a success without all of the networks and backup
technologies?
- The 2004 Olympics
is a global business. Can a business today succeed without information
technology? Why or why not?
- Claude Philipps
said dealing with “crazy scenarios of what might happen in every area: a
network problem, staff stopped in traffic jam, security attack…everything
that might happen,” was the reason for so much testing. Can you think of
other business that would require “crazy scenario” testing? Explain.
- What is the
business value of data warehouse? Use Argosy Gaming as an example.
- Why did Argosy use
a ETL software tool? What benefits and problems arose? How were they
solved?
- What are some of
the major responsibilities that business professionals and managers have
in data warehouse development? Use Argosy Gaming as an example.
- What is business
intelligence? Why are business-intelligence systems such a popular
business application of IT?
- What is the
business value of the various BI applications discussed in the case?
- Is a business-intelligence
system an MIS or a DSS
- Why do more than a
third of all Web self-service customers get frustrated and end up calling
a help center? Use the experiences of Blue Cross-Blue Shield and AT &
T Wireless to help you answer.
- What are some
solutions to the problems users may have with Web self-service? Use the
experiences of the companies in this case to propose several solutions.
- Visit the websites
of Blue Cross-Blue Shield and AT & T Wireless. Investigate the details
of obtaining and individual health plan or a new cell phone plan. What is
your appraisal of the self-service features of these websites? Explain
your evaluations.
- What are several
possible solutions to the failures in IT project management at many
companies described at the start of this case? Defend your proposals.
- What are several
key ways that Avon and Guardian assure that their IT projects are
completed successfully and support the goals of the business?
- If you were the
manager of a business unit at Avon or Guardian, what are several other
things you would like to see their IT groups do to assure the success of
an IT project for your business unit? Defend your suggestions.
Managerial Economics
1. What is the objective of Dabur? Is it
profit maximization or growth maximization? Discuss.
2. Do you think the growth of Dabur from a
small pharmacy to a large multinational company is an indicator of the
advantages of joint stock company against proprietorship form? Elaborate.
1. Try to identify various stages of
growth of IT industry on basis of information given in the case and present a
scenario for the future.
2. Study the table given. Apply trend
projection method on the figures and comment on the trend.
3. Compute a 3 year moving average
forecast for the years 1997-98 through 2003-04.
1. As money costs will decrease due to
decision to outsource human resource, some real costs and opportunity costs may
surface. What could these be?
2. Elaborate the external and internal
economies of scale as occurring to Contract Counsel.
3. Can you see some possibility of
economies of scope from the information given in the case? Discuss.
1. Is stock market a good example of
perfect competition? Discuss.
2. Identify the characteristics of perfect
competition in the stock market setting.
3. Can you find some basic aspect of
perfect competition which is essentially absent in stock market?
1. What major pricing strategies have been
discussed in the case? How effective these strategies have been in ensuring
success of the company?
2. Is perceived value pricing the dominant
strategy of major players?
3. Which products have reached maturity
stage in audio industry? Do you think that product bundling can be effectively
used for promoting sale of these products?
Managerial Economics
1. Is stock market a good example of
perfect competition? Discuss.
2. Identify the characteristics of perfect
competition in the stock market setting.
3. Can you find some basic aspect of perfect
competition which is essentially absent in stock market?
1. What major pricing strategies have been
discussed in the case? How effective these strategies have been in ensuring
success of the company?
2. Is perceived value pricing the dominant
strategy of major players?
3. Which products have reached maturity
stage in audio industry? Do you think that product bundling can be effectively
used for promoting sale of these products?
1. Identify the most important factors of
production in case of automobile industry. Also attempt to explain the relative
significance of each of these factors.
2. What more information would you like to
obtain in order to draw a production function for Maruti Udyog? Explain with
logic.
3. Automobile industry is a good example
of capital augmenting technical progress. Discuss.
1. Which factors, according to you, are
prompting organizations to adopt a package instead of traditional salary?
2. Do you think package compensation is
more suitable in modern globalised business? Can you draw some lessons from
marginal productivity theory?
3. Do you think that the case supports the
efficiency wage theory or bargaining theory? Give arguments in support of your
logic.
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MARKETING MANAGEMENT
1. Discuss the micro and macro forces that
are affecting the music industry.
2. Based on this analysis, what strategic
options would you recommend for both
music publishers and music
retailers in the current marketing environment?
3. Discuss the advantages and
disadvantages associated with online distribution
from a music label’s perspective.
1. Explain how you will methodically go
about compiling the requested information
covered in the seven questions for
management. Include in your explanation an
estimate of the expense involved in
obtaining the information.
1.
Develop
a 10-question questionnaire for the purpose of making a survey.
1.
Describe
the consumer behavior differences among laundry products’ customers in Brazil. What
market segments exists?
2. Should Unilever bring out a new brand
or use one of its existing brands to target
the north- eastern Brazilian
market?
3. How should the brand be positioned in
the marketplace and within the Unilever
family of M brands?
1.
How
does Ryanair’s pricing strategy account for its successful performance to date?
Would you suggest any changes to Ryanair’ pricing approach? Why/why not?
2. Is the ‘no-fares’ strategy a useful
approach for Ryanair in the short term? In the
long term?
3. Do the issues facing Ryanair threaten
its low-fares model?
1. Why did LEGO encounter serious economic
difficulties in the late 1990s?
2. Conduct a SWOT analysis of LEGO and
identify the company’s main sources of
advantage.
3. Critically evaluate the LEGO turnaround
strategy.
MARKETING MANAGEMENT
(1)Why is
the grey market so attractive to business?
(2)Identify the
influences on the purchasing behavior of the over-50s consumer.
(3)Discuss
the challenges involved in targeting the grey market
Explain how you will
methodically go about compiling the requested information covered in the seven questions
for management. Include in your explanation an estimate of the expense involved
in obtaining the information’s
Develop a
10-question questionnaire for the purpose of making a survey.
This case was written by
Jens-Mogens Holm, professor for marketing at European
school of business,
Reutlingen University and president of Europaische Fernhochschule
Hamburg. The material
was drawn from publicly available sources. The case study,
however, is completely
fictitious.
(1)Describe the consumer
behavior differences among laundry products’ customers in Brazil. What market segments exist?
(2)Should Unilever bring
out a new brand or use one of its existing brands to target the north eastern
Brazilian market?
(3)How should the brand
be positioned in the marketplace and within the Unilever family of brands?
(4)What marketing mix
should be employed to build the brand in the market?
Q : 1. (a) Discuss the
factors affecting the consumer buying behavior in Indian
context.
Or
(b) Explain CRM with suitable
examples. Why is it important in modern day
business context? Discuss.
Q : 2.(a) What are the
key strategic issues faced by traditional "bricks-and mortar"
retailer such as Wal-Mart, Big
Bazaar and Reliance fresh when
they go online to sell products?
Discuss in detail.
Or
(b) Explain Marketing research process
in detail with suitable examples.
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MARKETING
MANAGEMENT
1. From a marketing perspective, what has
Guinness done to ensure its longevity?
2. How would you characterize the Guinness
brand?
3. What could Guinness do to attract
younger drinkers? And to retain its older loyal customer base? Can both be done
at the same time?
1. Why is the grey market so attractive to
business?
2. Identify the influences on the
purchasing behavior of the over-50s consumer.
3. Discuss the challenges involved in
targeting the grey market.
1. Discuss the reasons for the success of
the Nivea range of products across the world. Why did Beiersdoft decide to
extend the brand to different product categories? In the light of Beiersdoft’s
brand extension of Nivea, critically comment on the pros and cons of adopting
an umbrella branding strategy. Compare the use of such a strategy with the use
of an independent branding strategy.
2. According to you, what are the core
values of the Nivea brand? What type of brand extension framework did
Beiersdoft develop to ensure that these core values id not get diluted? Do you
think the company was able to protect these core values? Why/why not?
3. What were the essential components of
Beiersdoft’s global expansion strategy for Nivea? Under what circumstances
would a ‘global-strategy-local execution’ approach be beneficial for a company?
When and why should this approach be avoided?
1. How has Pret a Manger positioned its
brand?
2. Explain how the different elements of
the services marketing mix support and contribute to the positioning of Pret a
Manger.
1. Discuss how supply chain management can
contribute to the marketing success of these retailers.
2. Discuss the central components
necessary for the fast fashion concept to work effectively.
3. Critically evaluate the concept of
‘market-driven supply’, discussing the merits and pitfalls of its
implementation in fashion retailing.
MARKETING
MANAGEMENT
1) Why did Richard not able to jell with
local conditions?
2) If you were Richard ,What would you do
1. Explain how you will methodically go about
compiling the requested information covered in the seven questions for
management. Include in your explanation an estimate of the expense involved in
obtaining the information.
2. Develop a 10-question questionnaire for the
purpose of making a survey.
1. Describe the consumer behavior differences
among laundry products’ customers in Brazil. What market segments exists?
2. Should Unilever bring out a new brand or
use one of its existing brands to target the north-eastern Brazilian market?
3. How should the brand be positioned in the
marketplace and within the Unilever family of brands?
1. How does Ryanair’s pricing strategy account
for its successful performance to date? Would you suggest any changes to
Ryanair’ pricing approach? Why/why not?
2. Is the ‘no-fares’ strategy a useful
approach for Ryanair in the short term? In the long term?
3. Do the issues facing Ryanair threaten its
low-fares model?
1. Why did LEGO encounter serious economic
difficulties in the late 1990s?
2. Conduct a SWOT analysis of LEGO and
identify the company’s main sources of advantage.
3. Critically evaluate the LEGO turnaround
strategy.
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MARKETING
MANAGEMENT
1. What have been the key success factors
for Nike?
2. Where is Nike vulnerable? What should
it watch out for?
3. What recommendations would you make to
senior marketing executives going forward? What should they be sure to do with
its marketing?
1. What have been the key success factors
for Disney?
2. Where is Disney vulnerable? What should
it watch out for?
3. What recommendations would you make to
their senior marketing executives going forward? What should it be sure to do
with its marketing?
1. What have been the key success factors
for HSBC?
2. Where is HSBC vulnerable? What should
it watch out for?
3. What recommendations would you make to
senior marketing executives going forward? What should they be sure to do with
its marketing?
1. What have been the key success factors
for Krispy Kreme?
2. Where is Krispy Kreme vulnerable? What
should it watch out for?
3. What recommendations would you make to
senior marketing executives going forward? What should they be sure to do with
its marketing?
1. What are the key success factors for
Southwest Airlines?
2. Where is Southwest Airlines vulnerable?
What should it watch out for?
3. What recommendations would you make to
senior marketing executives moving
forward? What should they be sure to do with its marketing?
1. What have been the key success factors
for Wal-Mart?
2. Where is Wal-Mart vulnerable? What
should it watch out for?
3. What recommendations would you make to
senior marketing executives going
forward? What should the company be sure to do with its marketing?
MARKETING MANAGEMENT
1. Discuss the role advertising plays in
increasing brand awareness and brand loyalty among consumers, especially for
products that have very subtle differentiable attributes. In the above context,
examine the impact Absolute advertisements had on its target audience. Do you
think the advertisements fulfilled their purpose?
2. ‘The Absolute advertising campaign is
successful because it is contemporary.’ How did TBWA maintain the ‘freshness’
of the Absolute campaign? Discuss with respect to the brand’s association with
different media: art, fashion, technology and music.
3. Even though Absolute ads have been
depicted in different media, the central theme of the campaign has remained
unchanged (the bottle and the two-word slogan) over the years. In light of the
above statement, do you think that the campaign will manage to hold sway or
lose in impact in the near future? Give reasons to support your arguments.
1. Analyze Tesco’s Club cards scheme in
depth and comment on the various customer segmentation models the company
developed after studying the data gathered.
2. How did Tesco use the information
collected to modify its marketing strategies? What sort of benefits was the
company able to derive as a result of such modifications?
3. What measures did Tesco adopt to
support the CRM initiatives on the operational and strategic front? Is it
enough for a company to implement loyalty card schemes (and CRM tools in
general) in isolation? Why?
1. How has Preta Manger positioned its
brand?
2. Explain how the different elements of
the services marketing mix support and contribute to the positioning of Preta
Manger.
1. Explain how you will methodically go
about compiling the requested information covered in the seven questions for
management. Include in your explanation an estimate of the expense involved in
obtaining the information.
2. Develop a 10-question questionnaire for
the purpose of making a survey
2.
What
have been the key success factors for Disney?
2. Where is Disney vulnerable? What should
it watch out for?
3. What recommendations would you make to
their senior marketing executives going forward? What should it be sure to do
with its marketing?
Marketing Research
1.
Write
don a brief summary of all the answers given above. How does this differ from
the analysis of structured-response questions?
2.
Conduct
Chi-square test to cross-tabulate and to understand the relationship between
the independent and the dependent variable. Also calculate contingency
coefficient and the lambda asymmetric coefficient to find the strength of the
association between the two variables. Take Sample size as thirty. Analysis of
cross-tabulation using SPSS software
package would be required.
3.
Using
logistic regression proof that particular drug for women has characteristics
that cause some of them an adverse reaction to a particular drug.
4.
Use
conjoint analysis to determine from a potential customer’s point of view, how
important each attribute is to him. Also determine how much utility the
customer derives from a given combination of these levels of attributes. The
attributes are life, price and color.
5.
Can you add to methodology section?
6.
Distribute the sample of 75 among the different
categories of respondents mentioned under “Sample Composition”.
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MATERIAL
MANAGEMENT
1.
What is the objective of marketing? What three
ways will help it achieve this objective?
2.
For the following data, calculate the number of
workers required for level production and the resulting month-end inventories.
Each worker can produce 9 units per day, and the desired ending inventory is
800 units. Why is it not possible to reach the ending inventory target
3.
What is a scheduled receipt? From where does it
originate?
4.
What are the two ways of balancing capacity
available and load? Which is preferred? Why?
5.
A company is negotiating with a potential
supplier for the purchase of 10,000 widgets. The company estimates that the
supplier’s variable costs are $5 per unit and that the fixed costs,
depreciation, overhead etc., are $5000. The supplier quotes a price of $10 per
unit. Calculate the estimated average cost per unit. Do you think $10 is too
much to pay? Could the purchasing department negotiate a better price?
6.
What action should be taken when unacceptable
error is found in tracking a forecast?
7.
How do each of the following influence inventory
decisions?
a.
Lumpy Demand
b.
Minimum orders
c.
Transportation Costs
d.
Multiples
8.
Why is stock location important in a warehouse?
Name and describe four basic systems of stock location?
9.
A company has an annual demand for a product of
1000 units, a carrying cost of $20 per unit per year, and a setup cost of $100.
Through a program of setup reduction, the setup cost is reduced to $10. Run
costs are $2 per unit. Calculate:
a.
The EOQ (Economic Order Quality) before setup
reduction
b.
The EOQ (Economic Order Quality) after setup
reduction
c.
The total and unit cost before and after setup
reduction.
10. Why was
the third party registration system established for ISO 9000 certification?
MATERIAL
MANAGEMENT
1.
What is wealth, and how is it created? What is
value added, and how is it achieved? Explain with examples?
2.
What
is a material requirements plan? What is the difference between dependent and
independent demand? Explain with examples.
3.
Complete the following table. Lead time for the
part is two weeks. The lot size is 100. What is the projected available at the
end of week 3? When is it planned to release an order?
4.
What
is capacity planning? What are the responsibilities of capacity
management? Describe the steps
in capacity planning? Explain with examples?
5.
What
is the responsibility of production activity control? What are the major
functions of planning, implementation & control? Explain with examples?
6.
An order for 50 of a product is processed on
world centers A and B. The setup time on A in 60 minutes, and run time is 5
minutes per piece. The setup time on B is 30 minutes and the run time is 6
minutes per piece. Wait time between the two operations is 10 houses. The move
time between A and B is 60 Minutes. Wait time after operations is 10 houses.
The move time into stores is 2 houses. The move time into stores is 2 hours.
Queue at work center A is 40 hours and at B is 35 hours. Calculate the total
manufacturing lead time for the order. And also calculate the total
manufacturing lead time for the order.
7.
What
is period order quantity? How is it established? When can it be used? Explain
with examples? Also define
1) Annual ordering cost
2) Annual Carrying
cost 3) Total annual cost. With some examples?
8.
The standard deviation of demand during the lead
time is 100 units.
a)
Calculate
the safety stock required to increase the service levels from 75% to 80%, 85%
to 90%, 90% to 99.99% ? What conclusion do you reach.
b)
Calculate the change in safety stock required
for the following service levels: 75%, 80%, 85%, 90%, 95%, 99.99%
9.
What
are the five basic modes of transportation? What are the three physical
elements in the transportation system? For each of the five modes, describe who
provides them and how they are funded. Also describe why train services are
cheaper than road transport for bulky items and why trucks provide a fast
flexible service.
10.
What
is valve to the user? How is it related to quality? What are the elements of
product cycle loop? For what is each responsible? Prepare a situation in which
the above terms can be easily explained an illustrated.
MATERIAL
MANAGEMENT
1.
What is supply chain? Describe five important
factors in supply chains.
2.
A company wants to develop a level production
plan for a family of products. The opening
inventory is 600 units, and a decrease to 200 units is expected by the
end of the plan. The
a.
demand for each of the months is given in what
follows. How much should the company produce
b.
each month? What will be the ending inventory in
each month? Do you see any problems with
c.
the plan?
2. What
are the major inputs to the MRP system?
3. Define
“capacity available” what are the four factors that affect it?
4. If
purchase were 45% of sales and other expenses were 45% of sales, what would be
the increase
5. in
profit if, through better purchasing, the cost of purchases was reduced to 43%
of sales?
6. What is
bias error in forecasting? What are some of the causes?
7. Define
each of the following in your own words and as a formula:
a.
Annual ordering cost
b.
Annual Carrying cost
c.
Total annual cost.
8. Why is
cycle counting a better way to audit inventory records than an annual physical
inventory?
9. Describe
general-purpose and special-purpose machinery. Compare each for flexibility of
use,
a.
operator involvement, run time per piece, setup
time, quality, capital cost and application.
10. What is
the difference between ISO 9001, 9002 and 9003?
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NETWORK
MANAGEMENT
The Engineering Department to twelve
persons in a small corporation is on a regular 10 Base-T Ethernet Lan hub with
16 ports. The busy group started complaining because of the slow network
performance. The network was operating at 50% utilization, whereas 30%
utilization is acceptable. If you are the corporation’s Information Technology
Engineer and have to resolve the problem technically,
a. Describe four choices for resolving the problem, maintaining the LAN as an Ethernet LAN.
a. Describe four choices for resolving the problem, maintaining the LAN as an Ethernet LAN.
b. State the advantages and disadvantages
of each approach.
1.
Two virtual LANs, 145.50.50.1 belonging to NM
lab, and 145.50.60.1 belonging to Networking lab, each have three workstations.
The former has workstations 145.50.50.11-13, and the latter 145.50.60.21.-23.
They are connected to a switched hub on ports 2 through 7. the NICs (network
interface cards) associated with ports are made by Cabletron and their MAC
addresses start with the vendor’s global prefix 00-00-1D (hexadecimal notation)
and end with 11,12,13,21,22, and 23 (same as the fourth decimal position of IP
addresses).
2.
a. Create a conceptual matrix table, as shown below, that would be
generated by the hub that relates the IP address, MAC address,
and port number.
a. Create a conceptual matrix table, as shown below, that would be
generated by the hub that relates the IP address, MAC address,
and port number.
3.
4.
IP
Address
|
5.
MAC
Address
|
6.
Port
Number
|
7.
|
8.
|
9.
|
b. The workstation 23 is moved from networking
lab to NM lab.
The appropriate parameter
changes in the hub and the workstation.
3. Design a client/server network with two
servers operating at 100Base-T Fast Ethernet speed and the clients operating at
regular 10Base-T Ethernet speed using a 10/100 Mbps NIC. The hub is located in
a wiring closet, but the servers and clients are not. Assume that a
satisfactory performance is achieved at 30% utilization of the LAN.
4.
Customer
network management is used to look at the QoS classes associated with VCIs
across an ATM link interface. What three MIB group and objects are used to
collect the information? Describe the relationships among them.
5. A new LEC is added to an ATM LAN
containing other LECs, LES, LECS, a BUS, and a ATM switch. Starting from the
initial conditions, six steps (or phases) are required to make the new LEC part
of the ELAN network: (1) LEC connection, (2) configurations, (3) join, (4)
initial registration, (5) BUS connection, and (6) operation. Describe these
steps.
6. Switched virtual circuit transmission
overhead could be high for sending small amounts of information. Calculate the
minimum time required to transmit one ATM cell from Miami to San Francisco on a
basic SONET network (OC-3) for the following cases. Assume that the distance is
4500 km and that the propagation speed is 300 meters per microsecond.
a. datagram service
b. switched virtual circuit service
c.
permanent virtual circuit service
7. A network manager discovers that a
network component is performing poorly and issues on order to the technician to
replace it. Which MIB group contains this information for the technician to
find out the physical location of the component?
8. An IT manager gets complaints from the
users that there is excessive delay in response over the Ethernet LAN. The
manager suspects the cause of the problem is excessive collisions on the LAN.
She gathers statistics on the collisions using the dot3Stats Table and
localizes the problem to a single faulty interface card. Explain how she
localized the problem. You may use RFC 2358 to answer this exercise.
9. You have been assigned the responsibility
of adding a new vendor’s components with its own NMS to an existing network
managed by a different NMS. Identify the three sets of functions that you need
to do to fulfill your task.
10. In a ballroom dance class, the instructor
asks the guests to form couples made up of a male and a female order (order
does not matter) for a dance. Write an ASN.1 module for dance Group with data
type Dance Group that is composed of data type couple; couple is constructed
using male and female.
11. A high school class consists of four boys
and four girls. The names of the boys with their heights are Adam (65”), Chang
(63”), Eduardo (72”), and Gopal (62”). The names of the girls are Beth (68”),
Dipa (59”), Faye (61”), and Keisha (64”). For each of the following cases,
write an ASN.1 description for the structure and record values by selecting
appropriate data types. Start with data type Student info, listing information
on each student.
12. You are asked to do a study of the use
pattern of 24,000 workstations in an academic institution. Make the following
assumptions. You ping each station periodically. The message size in both
directions is 128 bytes long. The NMS that you using to do the study is on a
10-Mbps LAN, which functions at 30 percent efficiency. What would be the
frequency of your ping if you were not to exceed 5 percent overhead?
13. Imagine that you are working for a company
(maybe you are) that has decided to move from an SNMP-based to a Web-based
management system. You are asked to prepare an executive summary on the two
approaches, WBEM and JMX, and make a recommendation. Present your report, which
is not to exceed two pages (executives don’t have the time or patience to read
longer reports).
OPERATIONS MANAGEMENT
Q.1.
How would operations strategy for a service industry be different if any from
that for a manufacturing industry? (It’s an example & explains)
3.
What are the levels of aggregation in forecasting for a manufacturing organization?
How should this hierarchy of forecasts be linked and used
4.
How would forecasting be useful for operations
in a BPO (Business processes outsourcing)
unit? What factors may be important for
this industry? Discuss.
5.
A good work study should be followed by good supervision for getting good results.
Explain with an example.
6.
What is job evaluation? Can it be
alternatively used as job ranking? How
does one ensure that job evaluation
evaluates the job and not the man?
Explain with examples?
7.
What is the impact of technology on jobs?
What are the similarities between job
enlargement & job rotation?
Discuss the importance of training in the content of job redesign?
Explain with examples?
9.
Would a project management organization be different from an organization
for regular manufacturing in what
ways? Examples.
10.
How project evaluation different from project appraisal? Explain with examples.
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Organizational Behavior
1. What
performance problems is the captain trying to correct?
2. Use
the MARS model of individual behavior and performance to diagnose the possible
causes of the unacceptable behavior.
3. Has
the captain considered all possible solutions to the problem? If not, what else
might be done?
1. Identify
the stressors in John Breckenridge’s life. Which ones could he have prevented?
2. What
were the results of the stress? Would you consider these to be typical to
stress situations and lifestyle choices John made, or was John Breckenridge
unlucky?
3. Assume
you are a career coach retained by John Breckenridge to guide him through his
next decisions. How would you recommend that John modify his lifestyle and
behavior to reduce stress? Should he
change jobs? Do you believe he is capable of reducing his stress alone? If not,
where should he seek help?
1. What
type of team was formed here? Was it necessary, in your opinion?
2. Use
the team effectiveness model in Chapter 9 and related information in this
chapter to identify the strengths and weaknesses of this team’s environment, design,
and processes.
3. Assuming
that these four people must continue to work as a team, recommend ways to
improve the team’s effectiveness.
1. Identify
the different conflict episodes that exist in this case. Who was in conflict
with whom?
2. What
are the sources of conflict for these conflict incidents?
3. What
conflict management style(s) did Lapierre, the international team, and Gushin
use to resolve these conflicts? What style(s) would have worked best in the
situation?
1. Contrast
Hillton’s earlier corporate culture with the emerging set of cultural values.
2. Considering
the difficulty in changing organizational culture, why did Hillton’s management
seem to be successful at this transformation?
3. Identify
two other strategies that the city might consider to reinforce the new set of
corporate values.
Organizational
Behavior
1. What factors do you think
attributed to Suraj bhai’s success? Was he merely ``in the right place at the
right time’’, or are there characteristics about him that contribute to his
success?
2. How do you believe Suraj
bhai would score on the Big Five dimensions of personality (extroversion,
agreeableness, conscientiousness, emotional stability, openness to experience)?
Which ones would he score high on? Which ones might he score low on?
3. Do you believe that Suraj
bhai is high or low on core self-evaluations? On what information did you base
your decision?
4. What information about Suraj
bhai suggests that he has a proactive personality?
1) Of the three types of organizational justice, which one does
workplace bullying most closely resemble?
2) What aspects of motivation might workplace bullying reduce?
For example, are there likely to be effects on an employee’s self-efficacy? If
so, what might those effects be?
3) If you were a victim of workplace bullying, what steps would
you take to try to reduce its occurrence? What strategies would be most
effective? What strategies might be ineffective? What would you do if one of
your colleagues was a victim of an abusive supervisor?
4) What factors do you believe contribute to workplace bullying?
Are bullies a product of the situation, or are they flawed personalities? What
situations and what personality factors might contribute to the presence of
bullies?
1) If praising employees for doing a good job seems to be a
fairly easy and obvious motivational tools, why do you think companies and
managers don’t often do it?
2) As a manager, what steps would you take to motivate your
employees after observing them perform well?
3) Are there any downsides to giving employees too much verbal
praise? What might these downsides be and how could you alleviate them as a
manager?
4) As a manager, how would you ensure that recognition given to
employees is distributed fairly and justly?
1. How would you rate President George W. Bush on the four
characteristics outlined at the beginning of the case? How would you contrast
his reaction to Hurricane Katrina with his reaction to the terrorist attacks of
September 11, 2001? What do you think his handling of these two events says
about his leadership?
2. Do you think leaders in other contexts (business’, sports,
religious) exhibit the same qualities of great or near-great U.S. presidents?
3. Do you think being in the right place at the right time
could influence presidential greatness?
1. Do you think individuals can learn empathy from something
like a 1-month CIP experience? Explain why or why not.
2. How could UPS’s CIP help the organization better manage
work-life conflicts?
3. How could UPS’s CIP help the organization improve its
response to diversity?
4. What negatives, if any, can you envision resulting from CIP?
5. UPS has 2,400 managers. CIP includes only 50 each year. How
can the program make a difference if it includes only 2 percent of all
managers? Does this suggest that the program is more public relations than
management training?
6. How can UPS justify the cost of a program like CIP if
competitors like FedEx, DHL, and the U.S. Postal Service don’t offer such
programs? Does the program increase costs or reduce UPS profits?
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Organizational
Behavior
1.
On reading the news about accession of China to
WTO, your organization, an internationally well-known name in manufacturing of
bicycles, who had just two years ago started operations in India, decided to
relocate its manufacturing base to China, while retaining other service and
corporate support in India. Discuss what should be the likely structure of your
organization. (To help you understand the bicycle manufacturing and support
services of the company, a brief outline of the product and process oriented
activities is given below).
2.
Explain
the logic behind your suggested structure. What advantage can be reaped out of
this move? What are the likely problems your organization may encounter in such
a move?
3.
Where
did things go wrong?
4.
Who
is responsible for this episode? Is Mr. Jain to be blamed?
5.
Should
the training manager have conceded to his demand for appropriate placement?
6.
Study
this case carefully. In India we have two major Korean consumer electronics
conglomerates. While both the companies have achieved tremendous market growth,
they have started encountering the problem of losing their key people. Track
such reasons to the typical Korean culture and suggest how such Korean
companies can best adopt the theory Z model.
7.
Read
the case and suggest as an organizational behavior professional, what type of
managerial interventions can ease the problem of customer service in a
competitive, technology-intensive market?
8.
Related
the TQM concept in this case with customer retention.
ORGANIZATIONAL
BEHAVIOR
- How should Peter
deal with John’s and Jane’s requests and the complaint from the
administrators?
- What can the
organization as a whole do to address problems like these?
- What organizational
behavior can you identify in this case?
- Should Pfizer
voluntarily pull Celebrex off the market, given that the other two drugs
in its class have been withdrawn? What factors are the most important in
making this decision? What should the FDA do about Arcoxia?
- What are the
responsibilities (if any) of Merck, Pfizer, and the FDA for the deaths of
individuals who took the Cox-2 inhibitors? Who holds primary
responsibility?
- How many deaths per
100,000 people pose an acceptable risk for a drug to be viewed as
marketable? Should individual patients have the right to determine if the
risk is too great for them? What roles do organizations and consumers play
in maintaining consumer safety?
- Based on your
knowledge of team dynamics, explain why the packaging department is less
productive than other teams at Treetop.
- How should Treetop
change the nonproductive norms that exist in the packaging group?
- What structural and
other changes would you recommend that may improve this situation in the
long term?
- What barriers to
effective communication existed in Aluminum Elements Corp? How did the
author deal with these? What would you do differently?
- Identify and
discuss why John was upset at the end of the case. What should the writer
do at this time?
- Identify the
symptoms indicating that problems exist at LaCrosse Industries Inc.
- Use one or more
leadership theories to analyze the underlying causes of the current
problems at LaCrosse Industries. What other organizational behavior
theories might also help to explain some of the problems?
- What should Gilbert
LaCrosse do in this situation?
Organizational
Behavior
1. Within the framework of the emotional intelligence domains
of self-awareness, self-management, social awareness, and relationship
management, discuss the various factors that might have to led to Diana’s
failure to be promoted.
2. What competencies does Diana need to develop to be
promotable in the future? What can the company do to support her developmental
efforts?
1. You have met three employees of Buddy’s Snacks. Explain how
each employee’s situation relates to equity theory.
2. Explain the motivation of these three employees in terms of
the expectancy theory of motivation.
1. What competencies are needed to be creative?
2. Identify methods through which creativity can be nurtured.
1. What are the barriers for women to become corporate leaders?
2. What competencies are needed by women to succeed in
corporate life?
1. Identify the sources of resistance to change in this case.
2. Discuss whether this resistance is justified or could be
overcome.
3. Recommend ways to minimize resistance to change in this
incident or in future incidents.
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PERSONNEL
MANAGEMENT
1. Briefly discuss the importance of motivation to
organizations.
2. Study an organization, unit, or an individual employee and
suggest ways and means to motivate him to perform more effectively.
1. The number of consumers is projected to increase by 2000
every month. What would be the requirement for the following categories:
1. bill distributors;
2. meter readers;
3. estimators; and
4. inspectors?
2. Given urbanization, leading to houses and buildings like
apartments for consumers, with personalized transport like two wheelers for
meter readers, can you refix the norms for the Categories in 1 above taking
into account an increase in productivity. What other factors need to be
balanced against this increase in productivity? (Specify your group productivity
increase and other factors.)
3. Propose a revised organization structure at the zonal
office, where the company feels that with existing manpower more consumers have
to be serviced (the Naranpura area is in a high population growth zone).
1. What factors would you take into account in evaluating this
demand from the workers?
2. Provide the rationale for implementing or not implementing
this demand
1. Identify a personnel problem that has to be solved. This can
be done by discussions with the personnel manager of an organization. Write a
detailed proposal of how you would carry out the research to find the answer.
1. Discuss the concept of social responsibility. Why should and
enterprise be concerned with it?
2. How have some firms in India gone about discharging their
social responsibilities? What other approaches can be tried? Give reasons
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Principle Practice Management
1. What was the cause of fear in RBM?
2. What were the symptoms of fear
displayed by RBM?
3. How did the RMO come to know of the war
phobia of RBM?
4. What actions should be taken to avoid
building up of fear among the troops?
Which of these steps were taken by the officer?
1. Discuss merits/demerits of the role of
strike, agitation and legal approach in
union management relations.
2. What role does mutual trust play in
building union-management relations?
1. What were the strengths and weaknesses
of VSNL?
2. Do you think that VSNL should have
changed its thrust from basic telephony to
cellular services?
3. If you were the Deputy General Manager,
what strategies would you have
undertaken to deal with the
competition?
1. What environmental factors influenced
management style at Disney?
2. What kind(s) of organizational
structure seem to be consistent with
“Dream
as a Team” ?
3. How and where might the informal
organization be a real asset at Disney ?
1. How were principles of delegation and
decentralization incorporated into Cine –
Made operations?
2. What are the sources and uses of power
at Cin – Made?
3. What were some of the barriers to
delegation and empowerment at Cin –Made?
4. What lessons about management in a
rapidly changing marketplace can be
learned from the experience of Cin – Made
1. With retailers as their primary
customers, what customer competitive
imperatives could be affected by
Rollerblade’s inventory problems?
2. How appropriate might a just – in –
time inventory system be for a product such
as roller skates?”
3. What opportunities are therefore
Rollerblade managers to see FOR themselves as selling services, instead of
simply roller skates?
Principle Practice Management
1. What
opportunities and threats did McDonald’s face ? How did it handle
them ? What alternatives could it have
chosen ?
2. Before McDonald’s entered the European
market, few people believed that
fast food could be successful in Europe. Why do you think McDonald’s has succeeded
? What strategies did it follow ? How
did these differ from its strategies in Asia ?
3. What is McDonald’s basic philosophy ?
How does it enforce this philosophy
and adapt to different environments ?
4. Should McDonald’s expand its menu ? If
you say no, then why not ? If you
say yes, what kinds of precuts should it add ?
5. Why is McDonald’s successful in many
countries around the world ?
1. Can a division manager develop verifiable
goals, or objectives, when the president
has not assigned them to him or
her? How? What king of information or help do
you believe is important for the division manager to have
from headquarters?
2.
Was the division manager setting
goals in the best way? What would you have
done? Evaluate the formulation of the merger between Daimler
and Chrysler. Discuss the strategic
fit and the different product lines.
2. Assess the international perspectives
of Eaton and Schrempp.
3. What are the difficulties in merging
the organizational cultures of the
two
companies?
4. What is the probability of success of
failure of the merger? What other mergers
do you foresee in the car
industry?
1. The re-engineering efforts focused on
the business process system. Do you think other processes, such as the human
system, or other managerial policies need to be considered in a process
redesign?
2. What do you
think was the reaction of the brand managers, who may have worked under the old
system for many years, when the category
management structure was installed?
3. As a
consultant, would you have recommended a top-down or bottom-up approach, or both, to process redesign and organizational change? What are the
advantages and disadvantages of each approach?
1. Is the
Hewlett – Packard way of managing creating a climate in which employees are
motivated to contribute to the aims of the organization? What is unique about
the HP Way?
2. Would the HP
managerial style work in any organization? Why, or why not? What are the conditions for such a style to work?
1. In the NUMMI
joint venture, what did Toyota gain? What were the benefits for General Motors?
2. As a
consultant, what strategies would you recommend for European
carmakers to improve their competitive position in the global car industry
PRINCIPLE
& PRACTICE OF MANAGEMENT
1. What can Joshi and her staff do to
select the type of entry-level candidates they want?
2. How can Joshi ensure that those who are
hired come to accept the core cultural values of the hospital? What steps would
you recommend?
(a) Do you think the number of units of a
product to be manufactured is a random number? Explain your reasoning.
(b) How does one determine the number of
units of a product to be manufactured in an organization?
(c) What are the elements you would take into
consideration for forecasting the production and sales requirement of the
product developed by Leo Medical Center?
(d) How would you go about planning and organizing
the manufacturing and selling efforts of the organization?
(a) What type or types of organization design
do you feel this task force should recommend in the third and final phase of the
approach to their assignment?
(b) Explain how the systems and the
contingency theories of organization can each contribute to the analysis of
this case.
(c) Do you think Hari Mohan was correct in
his suggestion of how the task force should proceed? What types of problems
might develop as by-products of the recommendation you made in question 1
(a) Discuss the nature and characteristics of
the problems in this case.
(b) What steps should be taken by Mr Kumar to
overcome these problems?
1. Is George’s view of the situation
realistic?
2. How do you evaluate Vipulabh’s
position?
3. How might this conflict be associated
with factors in the formal organization?
4. What should the president of Simplex
Mills do now?
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PRODUCTION
MANAGEMENT
1. Mention situations in (a) banking, (b) advertising, (c)
agriculture, and (d) hoteliering where production and operations management is
involved. Describe the inputs, outputs, processes and utilities.
2. What are the hurdles in the globalization of services?
Mention the managerial, social and political issues. Are services, generally
more difficult to globalize? What are the implications in the Indian context of
the newly liberalized economy?
3. Typical Linear Programming has one objective function. But,
in many practical situations, there could be more than one objective. How can
one take care of such a situation? Explain by means of an example.
4. How would different Queuing Disciplines affect waiting line
characteristics? Explain by giving examples.
5. How would you control quality in a job-shop situation (where
one customer’s order may be different from another’s).
6. As a management discipline, does maintenance management
differ from production management? If yes, in what way?
7. Describe the use of information technology in supply chains.
8. ‘Inventory is a part of manufacturing strategy.’ Do you
agree with this statement? If so, explain why it should be only a part of the
total manufacturing strategy?
9. Can the Plant layout principles be applied to forming a
layout of an office? What criteria would you use in designing such a layout?
10. Would the LOB (Line Of Balance) technique be more useful to
the General Manager (Production) or to a Plant Superintendent? Explain
PRODUCTION
MANAGEMENT
Q 1 : Identify the appropriate
level of risk for the following items and justify your answer.
(a) Space Shuttle (b) X-ray machine (c) Camera (d) Canned
soup (e) Pencil
(f) Computer keyboard (g) Chair
(h) Running shoe (i) Automobile (j) Fresh
vegetables (k) Child’s toy (l) Golf club (m) Baby
food (n) Restaurant food
Q .2 : The bearing department
is planning their schedule for the following week. They need an understanding
of last week’s performance. The schedule called for two 8-hour shifts per day
for five days. Downtime charged to production averaged 76 minutes per day.
Downtime charged to maintenance averaged 135 minutes per day. Calculate the
actual running time and the percentage of available time.
Q 3 : (a) Does exponential
smoothing track a trend in the demand satisfactorily? What is the reason?
( b) How would forecasting be
useful for operations in a BPO unit? What factors may be important for this
industry? Discuss
Q.4 : (a) Would a six sigma
implementation involve significant financial investment? Discuss
(b) Can total organizational
satisfaction be achieved while a company is also aiming for key business
results? Is there a conflict in these two goals? Discuss.
Q.5 : How would have good
production & Operations Management Practices averted the terrible Bhopal
Gas strategy? Research & Discuss
Q.6 : Differentiate between
Loading and Scheduling. Is a clear-cut distinction between the two possible
under all production situations? If so where is it possible & where is it
not possible?
Q.7: What are the advantages of
the HMMS model over the Linear programming model? The HMMS.and other sophisticated
models have not been very popular in practice. What may be the reasons?
Q.8: What is the scope of
purchasing activities? Where would you fit purchasing in the materials
management function? In the Organizational structure, where should purchasing
be fitted?
(i) in a single plant situation
(ii) in a multiple plant situation
Q.9: Some say that we need a
“national level job evaluation” in India. Can you envisage the issues involved?
Is it possible to do such a national level exercise? How would you proceed in
this regard?
Q.10 :How can work study be
used for arriving at (i) Manufacturing Budget (ii) Production Plan (iii)
Personnel Policies (iv) Materials Planning? Explain.
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Production
Planning & Inventory
1. In your Opinion, where is India on the
trajectory of the changing operations management function? Discuss.
2. How are people important in an
operations strategy? Discuss what needs to be done in your organization and in
India, in general.
3. Suppose the average cost of maintenance
for a piece of equipment is related to its life as follows:
4. Read through the literature and find
out what ‘Technology Assessment’ is? How is it useful to operations management?
5. What is organizational learning? Is it
important for quality? Discuss.
6. How does one ensure that ‘job
evaluation evaluates the job and not the man’?
7. Discuss the importance of training in
the context of job redesign.
8. ‘Group Technology as applied to a
operations system is a human relations technology.’ Would you agree with this
statement? Discuss
9. Should cost be the primary criterion in
operations planning? Explain.
10. What role for production and operations
management do you foresee in another 15-20 years time in India?
Professional
Communication
1. Comment on the appropriateness of the sender’s tone to a
customer.
2. Point out the old – fashioned phrases and expressions.
3. Rewrite the reply according to the principles of effective
writing in business.
1. What is non – verbal
communication? Why do you suppose that
this commercial relies primarily on non-verbal communication between a young
man and a gorgeous woman? What types of
non – verbal communication are being used in this case?
2. Would any of the non-verbal
communications in this spot (ad) not work well in another culture?
3. What role does music play in
this spot? Who is the target market?
4. Is the music at all
distracting from the message?
5. How else are radio stations
advertised on TV?
1. Do you find Mr. Sinha’s responses to various questions
effective? Give reasons for your view
on each answer given by Mr. Sinha.
2. Rewrite the responses that you consider most effective to
the above questions in a job interview.
3. Mr. Sinha has observed the norm of respectful behavior and polite
conversation. But, do you think there is something gone
wrong in his case? Account for your
general impression of Mr. Sinha’s performance at the interview.
1. Assume you are working as an operator at a call centre in
India and are receiving irate calls from Americans and Lodoners. How would you
handle such calls? Conceive a short conversation between you and your client,
and put it on paper.
2. “Keep your cool.” What does this mean in term of
conversation control?
3. Do you agree with the view that such abusive happenings on
the telephone do not have any impact on business? Justify.
Professional
Communication
1. What are the qualities of a good leader? In this case, how
were they applied?
2. Which factors contributed to motivate the troops to go ahead
for such a difficult task as recovering a damaged vehicle from such a difficult
and treacherous terrain and getting it repaired in such a short time?
3. Which incidents indicate the importance of good
interpersonal relationships with juniors, peers and superiors and what is the
importance of good interpersonal relationships?
1. Is it appropriate to have the manager finish the check-out?
Or, should the front desk agent just take the heat?
2. Would you have handled the situation in the same manner?
3. What would you have done differently?
4. Communication improvement is required for both of the
parties involved or any one of them? Justify your opinion.
1. Do you find Mr. Sinha’s responses to various questions
effective? Give reasons for your view
on each answer given by Mr. Sinha.
2. Rewrite the responses that you consider most effective to
the above questions in a job interview.
3. Mr. Sinha has observed the norm of respectful behavior and polite
conversation. But, do you think there is something gone
wrong in his case ? Account for your
general impression of Mr. Sinha’s performance at the interview.
1. Assume you are working as an operator at a call centre in
India and are receiving irate calls from Americans and Lodoners. How would you
handle such calls? Conceive a short conversation between you and your client,
and put it on paper.
2. “Keep your cool.” What does this mean in term of
conversation control?
3. Do you agree with the view that such abusive happenings on
the telephone do not have any impact on business? Justify.
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Project
Management
1.
What happened to this project? Prepare a list of
the factors that contributed to Revcon’s failure to obtain the product the
wanted. For each factor, discuss what might have been done differently
2.
What
went wrong with the project?
3.
Where
were mistakes made in the project initially?
4.
How
were problems allowed to persist and go uncorrected for so long?
1.
What is your opinion of Sean’s approach
to creating a WBS and estimating project costs?
- What do you think
about Deva’s approach to scheduling the move and estimating the costs?
- If you were Deva’s
manager, would you consider her plan comprehensive?
- How would you
prepare a plan for the move and what would your plan include?
- Working at a normal
rate, in how many days can the job be completed? What should the bid be on
this basis if Petersen attempted to obtain a profit of 10 percent before
federal income taxes?
- What is the
shortest possible time in which the bid can be completed? What should the
bid be on this basis if Petersen attempted to obtain a profit of 10
percent before federal income taxes?
- If the job is
obtained and the work is to be completed working at a normal rate, what portions
of the work should be supervised most carefully to ensure that the job is
completed on time? What portions of the work should be supervised most
carefully if the contract is let on the basis of completing the job in the
shortest possible time?
- If television
station management felt that the estimated time for completing the job in
the estimated time for completing the job in the shortest possible period
of time was still too long, what could be done?
- Assume that you
must act on the information available in the case. If it was your choice,
who would you select to manage the project: Manengco, Roberta, or some one
else? Explain.
- If you could get
more information before making a choice, what would you want to know?
Project Management
1. In
what ways are the Marshall Field’s flood disaster recovery effort a project?
Why are large-scale disaster response and recovery efforts projects?
2. In
what ways do the characteristics of crisis management as described in this case
correspond to those of project management?
3. Who
was (were) the project manager(s) and what was his or her (their)
responsibility? Who was assigned to the project team and why were they on the
team?
4. Comment
on the appropriateness of using disaster recovery efforts such as this.
5. What
form of project management (basic, program, and so on) does this case most
closely resemble?
1. What
form of project management (basic, program, and so on) does this case most
closely resemble?
2. The
project manager is also the director of FS, only one of the departments that
will be affected by the new benefits system. Does this seem like a good idea?
What are the pros and cons of her selection?
3. Comment
on the team members’ part time assignment to the project and the expectation
that they give the project top priority.
4. Much
of the success of this project depends on the performance of team members who
are not employed by Quick, namely the HBS consultants. They must develop the
entire hardware/software benefits system. Why was an outside firm likely chosen
for such an important part of the project manager in meeting project goals?
1. What
is the system? What are its key elements and subsystems? What are the
boundaries and how are they determined? What is the environment?
2. Who
are the decision makers?
3. What
is the problem? Carefully formulate it.
4. Define
the overall objective of the water waste management program. Because the
program is wide-ranging in scope, you should break this down into several sub-
objectives.
5. Define
the criteria or measures of performance to be used to determine whether the
objectives of the program are being met. Specify several criteria for each
sub-objective. As much as possible, the criteria should be quantitative,
although some qualitative measures should also be included. How will you know
if the criteria that you define are the appropriate ones to use?
6. What
are the resources and constraints?
7. Elaborate
on the kinds of alternatives and range of solutions to solving the problem.
8. Discuss
some techniques that could be used to help evaluate which alternatives are
best.
1. Why
was the system a failure?
2. What
was the likely cause of its lack of use?
3. What
steps or procedures were absent or poorly handled in the project conception
phase?
1. What
do you think will happen?
2. How
do you think the crisis facing Yrisket will affect the Mulder project? The
Agentfox project?
1. What
steps or actions should the architect and contractor have taken before
committing to the specifications on the window units and spacing between
granite slabs the would have reduced or eliminated this problem?
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Quality
Management
1. Working
as an individual, evaluate one or more of the following organizations
concerning the role of the senior managers.
a.
Large Bank
b.
Health-care facility
c.
University academic department
d.
Large department store
e.
Manufacturing facility
2. Is the
main concern of most consumers the price of the product or service? Explain
3. List
and explain in detail various techniques to sustain continuous improvement.
4. You
have been employed as a quality assurance manager for a small metal fabrication
firm (100 people). Your first assignment is to certify the suppliers and
schedule a visit to each. Make a checklist with scoring criteria for your
visit.
5. Efficiency
has been defined as “doing things better” and effectiveness as “doing better
things.” Describe how benchmarking can be used to improve both efficiency and
effectiveness.
6. Explain
five benefits that could be realized by implementing an ISO 9000 quality
system.
7. Briefly
describe the difference between sequential engineering and quality by design (or
concurrent) engineering.
8. Do
those who smoke cigarettes or drink alcohol assume the risk of getting lung or
liver disease? Do those who jump on a trampoline assume the risk of falling
off? Explain your answer.
9. The
bearing department is planning their schedule for the following week. They need
an understanding of last week’s performance. The schedule called for two 8-hour
shifts per day for five days. Downtime charged to production averaged 76
minutes per day. Downtime charged to maintenance averaged 135 minutes per day.
Calculate the actual running time and the percentage of available time.
10. What
are the advantages and disadvantages of document management on the Internet?
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Quantitative
Techniques
1. a. “Statistics
is the nerve center for Operations Research.” Discuss.
b. State any four areas for the application of OR techniques in
Financial Management, how it improves the performance of the organization.
2. At the beginning of a month, a lady has Rs. 30,000 available
in cash. She expects to receive certain revenues at the beginning of the months
1, 2, 3 and 4 and pay the bills after that, as detailed here:
3. What is degeneracy? How does the problem of degeneracy arise
in a transportation problem? How can we deal with this problem?
4. Give the various sequencing models that are available for
solving sequential problems. Give suitable examples.
5. A company has determined from its analysis of production and
accounting data that, for a part number KC-438, the annual demand is equal to
10,000 units, the cost to purchase the item is Rs 36 per order, and the holding
cost is Rs 2/unit/pear
a. What should the Economic Order Quantity be?
b. What is the optimum number of days supply per optimum order?
6. A
TV repairman finds that the time spent on his jobs has an exponential
distribution with a mean 30 minutes. If he repairs sets on the
first-come-first-served basis and if the arrival of sets is with an average
rate of 10 per 8-hour day, what is repairman’s expected idle time each day?
Also obtain average number of units in the system.
7. What is critical path? State the necessary and sufficient
conditions of critical path. Can a project have multiple critical paths?
8. Explain and illustrate the following principles of decision
making:
a. Laplace b. Maximin
c. Maximax d. Hurwicz e. Savage f. Expectation
9. A salesman makes all sales in three cities X, Y and Z only.
It is known that he visits each city on a weekly basis and never visits the
same city in successive weeks. If he visits city X in a given week, then he
visits city Z in next week. However, if he visits city Y or Z, he is twice as
likely to visit city X than the other city. Obtain the transition probability
matrix. Also determine the proportionate visits by him to each of the cities in
the long run.
10. “When it becomes difficult to use an optimization technique
for solving a problem, one has to resort to simulation”. Discuss.
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Retail
Management
1. Is the Build-A-Bear concept a fad, or
does it have staying power?
2. What can Build-A-Bear do to generate
repeat visits to the store?
(1) What are the keys to making
WeddingChannel.com a success from the perspective of the companies investing in
it?
(2) Why would a retailer want to invest in a
virtual community like WeddingChannel.com?
(3) Can you think of other retailers that
might benefit from developing a virtual community?
1. Describe how accounting irregularities
can play havoc with a firm’s reputation, supplier relations, and manager
morale.
2. Discuss other means of measuring and
improving financial performance at Dollar General.
3. What are the financial management pros
and cons of Dollar General’s placing greater emphasis on perishables?
4. Evaluate Dollar General’s inventory
management initiatives.
1. Evaluate Sports Authority’s new design
in light of the retailer’s objectives.
2. Discuss the pros and cons of Sports
Authority’s use of specialty boutiques instead of its previous warehouse
format.
3. Develop a promotional campaign for
Sports Authority to capitalize on “the authority” image.
4. Do you think the WTSA network will
prove to be a major contributor to Sports Authority’s atmospherics or will it
turn out to be a fad? Explain your answer.
Retail
Management
1. What is Rainforest Café’s retail
offering and target market?
2. Were malls good locations for
Rainforest Cafés? Why or why not? What would be the best location types?
3. Many retailers have tried to make their
stores more entertaining. In a number of cases, these efforts have failed. What
are the pros and cons of providing a lot of entertainment in a retail store or
restaurant?
1. Is the Build-A-Bear concept a fad, or
does it have staying power?
2. What can Build-A-Bear do to generate
repeat visits to the store?
(1) What are the keys to making
WeddingChannel.com a success from the perspective of the companies investing in
it?
(2) Why would a retailer want to invest in a
virtual community like WeddingChannel.com?
(3) Can you think of other retailers that
might benefit from developing a virtual community?
1. Outline the decision-making process for
each of the Chens’ bicycle purchases.
2. Compare the different purchase
processes for the three bikes. What stimulated each of them? What factors were
considered in making the store choice decisions and purchase decisions?
3. Go to the student side of the Online
Learning Center (OLC) and click on multiattribute model. Construct a
multiattribute model for each purchase decision. How do the attributes
considered and importance weights vary for each decision?
1. Is there an overlap in these two
consumer segments?
2. Can Wal-Mart changes its image and
appeal to an upscale shopper, or should it stick to loyal, cash-strapped
customers?
3. Would you recommend that Wal-Mart
purchase additional pages in Vogue magazine this year? Explain your rationale.
1. What is the target market of extreme
value retailers like Dollar General and Family Dollar?
2. Why are customers increasingly
patronizing these extreme value retailer stores?
3. How do extreme value retailers make a
profit when their prices and average transactions are so low?
4. Can extreme value retailers defend
themselves against general merchandise discount retailers like Wal-Mart, or
will Wal-Mart eventually drive them out of business? Why?
1. Evaluate Sports Authority’s new design
in light of the retailer’s objectives.
2. Discuss the pros and cons of Sports
Authority’s use of specialty boutiques instead of its previous warehouse
format.
3. Develop a promotional campaign for
Sports Authority to capitalize on “the authority” image.
4. Do you think the WTSA network will
prove to be a major contributor to Sports Authority’s atmospherics or will it
turn out to be a fad? Explain your answer.
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Software
Management
1.
Explain in detail the phases involved in the
Waterfall model.
2. A software package is to be designed
and build to assist in software cost estimation. It will input certain
parameters and produce initial cost estimates to be used at bidding time.
a. It has been suggested that a software
prototype would be of value in these circumstances. Explain why this might be.
b. Discuss how much prototyping could be
controlled to ensure that it is conducted in an orderly and affective way and
within a specified time span
3. Differentiate between principles of
Conventional Software Engineering and Modern Software Management.
4. The application of risk management to
software development projects has been strongly advocated. In practice,
however, managers are often reluctant to apply the techniques. What do you think
might be the reason for this
5. On a large project it is often be the
responsibility of a team leader to allocate tasks to individuals. Why might it
be unsatisfactory to leave such allocations entirely to the discretion of the
team leader?
6. What do you mean by Work Breakdown
Structure (WBS). Explain it in detail
7. Explain in detail COCOMO Cost
Estimation Model.
8. If you were asked as an expert to
provide an estimate of the effort needed to make certain changes to an existing
piece of software, what information would you like to hand to assist you in
making that estimate?
9. Explain CMM, its levels in brief along
with examples?
10. Explain in detail Iteration Workflows?
Software
Project Management
1. In what ways are the Marshall Field’s
flood disaster recovery effort a project? Why are large-scale disaster response
and recovery efforts projects?
2. In what ways do the characteristics of
crisis management as described in this case correspond to those of project
management?
3. Who was (were) the project manager(s)
and what was his or her (their) responsibility? Who was assigned to the project
team and why were they on the team?
4. Comment on the appropriateness of using
disaster recovery efforts such as this.
5. What form of project management (basic,
program, and so on) does this case most closely resemble?
1. What form of project management (basic,
program, and so on) does this case most closely resemble?
2. The project manager is also the
director of FS, only one of the departments that will be affected by the new
benefits system. Does this seem like a good idea? What are the pros and cons of
her selection?
3. Comment on the team members’ part time
assignment to the project and the expectation that they give the project top priority.
4. Much of the success of this project
depends on the performance of team members who are not employed by Quick,
namely the HBS consultants. They must develop the entire hardware/software
benefits system. Why was an outside firm likely chosen for such an important
part of the project manager in meeting project goals?
1. What is the system? What are its key
elements and subsystems? What are the boundaries and how are they determined?
What is the environment?
2. Who are the decision makers?
3. What is the problem? Carefully
formulate it.
4. Define the overall objective of the
water waste management program. Because the program is wide-ranging in scope,
you should break this down into several sub- objectives.
5. Define the criteria or measures of
performance to be used to determine whether the objectives of the program are
being met. Specify several criteria for each sub-objective. As much as
possible, the criteria should be quantitative, although some qualitative
measures should also be included. How will you know if the criteria that you
define are the appropriate ones to use?
6. What are the resources and constraints?
7. Elaborate on the kinds of alternatives
and range of solutions to solving the problem.
8. Discuss some techniques that could be
used to help evaluate which alternatives are best.
1. Why was the system a failure?
2. What was the likely cause of its lack
of use?
3. What steps or procedures were absent or
poorly handled in the project conception phase?
1. What do you think will happen?
2. How do you think the crisis facing
Yrisket will affect the Mulder project? The Agentfox project?
1. What steps or actions should the
architect and contractor have taken before committing to the specifications on
the window units and spacing between granite slabs the would have reduced or
eliminated this problem?
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Strategic Management
1.
Consider the vision and mission statements of
the Reserve Bank of India. Comment on the
quality of both these statements.
2.
Should the RBI go for a systematic and
comprehensive strategic plan in place of its earlier pragmatic approach of
responding to environmental events as and when they occur? Why?
3.
Identify the opportunities and threats that the
retailing industry in India offers to local and foreign companies.
4.
Prepare an ETOP for a company interested in
entering the retailing industry in India.
5.
In your opinion, what is the distinctive
competence of HelpAge India?
6.
Prepare a strategic advantage profile for
HelpAge India.
7.
BHEL is mainly formulating and implementing
concentration strategies nationally as well as globally, in the power equipment
sector. Do you think it should broaden the scope of its strategies to include
integration or diversification? Why?
8.
Suppose BHEL plans to diversify its business.
What areas should it diversify into? Give reasons to justify your choice.
9.
What is the motive for internationalization by
the Kalyani Group? Discuss.
10.
Which type of international strategy is Kalyani
Group adopting? Explain
11.
Comment on the steps taken to reduce the extent
of vertical integration at the Indian Railways. Suggest a few more measures
that could be taken.
12.
Discuss the measures taken for corporate
restructuring of the Indian Railways, in your opinion, are these adequate for
dealing with the problems faced? Why?
13.
Propose the basic elements of a corporate
turnaround for the Indian Railways.
Strategic
Management
1.
Illustrate the emerging concepts in competition
and segmentation?
2.
Explain PEST framework with the help of an
example of your choice from the Indian
marketing Environment?
3.
Illustrate An off’s matrix and TOWS analysis?
4.
Explain the significance of marketing strategy
for soft drink manufacturers: say Coca-Cola and Pepsi Cola and Pepsi cola in
India. Discuss their strategies in depth?
5.
Explain developing and testing a brand with the
help of an example of your choice from the Indian Marketing environment?
6.
Explain the role of strategic marketing in
handling implicit collusion with the help of an example Of your choice?
7.
Comment on the new corporate governing e-laws
and their significance for Indian corporate Houses?
8.
Elucidate new business practices followed by
Indian firms after the advent of customer-Friendly technologies?
9.
Illustrate the successful growth and
diversification strategies adopted by the Indian irms like ICICI Bank and Tata Steel recently?
10. Elucidate
critical factors in selecting the right
Relationship marketing strategy for an Indian Software firm say, Infosys in
Europe and Middle –east countries ?
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Strategic
Management
Q1 Write a descriptive note on
the historical evolution of strategic management and business policy of India
and the world.
Q2 Describe some of the
important characteristics of environment and demonstrate how a strategist can
be understand it better by dividing into external and internal components and
general and relevant environment.
Q3 Select a high-profile
industry such as the IT or entertainment industry. Identify the major
competitors and analyze these reports to identify the types of corporate-level
strategies being used by these firms.
Q4 Which types of
regionalization strategies are adopted by firms? Explain and state your opinion
on whether Indian companies should adopt regionalization strategies.
Q5 Describe the different ways
in which digitalization can help organizations in achieving cost leadership,
differentiation and focus.
Q6 Critically comment on the
use of corporate portfolio analysis for examining the objective factors
involved in exercising a strategic choice.
Q7 Describe the manner in which
an organization can align its resource allocation with its strategies.
Q 8 Discuss the need for
stakeholder relationship management. Also describe the technique of
stakeholders’ analysis.
Strategic
Management
1. State the strategy of Hindustan
Unilever in your own words.
2. At what different levels is strategy
formulated in HUL?
3. Comment on the strategic
decision-making at HUL.
4. Give your opinion on whether the shift
in strategic decision-making from India to
Unilever’s headquarters could
prove to be advantageous to HUL or not.
1. Consider the vision and mission
statements of the Reserve Bank of India.
Comment on the quality of both these
statements.
2. Should the RBI go for a systematic and
comprehensive strategic plan in place of
its earlier pragmatic approach of responding to
environmental events as and
when they occur? Why?
1. What is the motive for
internationalization by the Kalyani Group? Discuss.
2. Which type of international strategy is
Kalyani Group adopting? Explain.
1. Identify the type of organization
structure being used at Synergos and explain
how it works. What are the benefits of
using this type of structure? What are the
pitfalls?
2. Express your opinion about whether the
structure is in line with the recruitments
of the strategy that Synergos is
implementing.
3. Based on the information related to the
information, control and reward systems
available in the case, examine
whether these systems are appropriate for the type
of strategy being implemented.
1. Analyze the iGATE case to highlight how
it could apply some of the strategic
controls such as premise control, implementation control,
strategic surveillance
and special alert control.
2. Analyze and describe the process of setting
of standards at iGATE.
3. Give your opinion on the effectiveness
of the role of reward system in exercising
HR performance management at iGATE
and suggest what improvements are
possible, given the environmental
conditions in the IT/ITES industry in India at
present.
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Total
Quality Management
1. Describe the four tiers of quality documentation.
2. Determine which element of ISO 9001 is referenced in each of
the following situations”
(a) An audit found that no supplier reviews were being performed.
(b) There were no inspection records.
(c) During an audit, it was found that a punch press operator had
not received the technical instructions necessary for running the punch press.
(d) During an audit, it was discovered that no manager had been
given the responsibility of ensuring that the quality system was being
maintained.
3. Describe how a two party audit system works.
4. Select members of a quality by design team for the
development and production of two or more of the following products. If
possible, the team should be limited to ten members of different disciplines.
(a) Ballpoint pen (b) Car windshield sunscreen (c) Manual
can opener
(d) Computer keyboard (e) Clothes iron
5. Design a check-sheet for the maintenance of a piece of equipment
such as a gas furnace, laboratory scale, or typewriter. Give the flow-diagram
for the manufacture of the same.
6. Identify the appropriate level of risk for the following
items and justify your answer.
(a) Space Shuttle (b) X-ray machine (c) Camera (d) Canned
soup (e) Pencil
(f) Computer keyboard (g) Chair
(h) Running shoe (i) Automobile
(j) Fresh vegetables (k) Child’s toy (l)
Golf club (m) Baby food
(n) Restaurant food
7. Describe how benchmarking can be used to improve both efficiency
and effectiveness. Identify and explain three main types of benchmarking. In
what circumstances would each type be most appropriate
8. What difficulties are typically encountered when
benchmarking direct competitors? Describe the ways employed to work around
these problems.
9. Write a comprehensive note on at least five different types
of metrics. What is the significance of the different metrics used in daily
work routine in an airport? Critically analyze the dependence of aviation
systems on metrics. Cite two examples to support your analysis
10. Using the Internet or other sources, find examples of the
role computers play in each of the six quality functions. As an auditor how
will you assess a website?
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EMBA, MIS, MIB CASE STUDY ANSWERS, ASSIGNMENT SOLUTIONS, PROJECT REPORTS AND THESIS
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